U.S. Open Press Reveal Event

LDJ partnered with Van Wagner and the U.S. Tennis Association to produce a landmark event at the New York Times Center unveiling the future design of Arthur Ashe Stadium to key stakeholders and media. Marking a pivotal moment in the evolution of one of the world’s most iconic sports venues, the event served as a platform to articulate the vision behind the stadium’s next chapter.

LDJ led creative design, production, and show management from concept development through live execution. Through thoughtful visual storytelling, stage design, and tightly orchestrated content flow, our team supported the architectural reveal while managing all show operations on site — ensuring precise timing, seamless transitions, and a polished, impactful presentation that clearly communicated the USTA’s vision for the stadium’s future.