BBMA No. 1's Party

LDJ worked with sister company Billboard to launch, "#BillboardNo1s Party," held in partnership with Lexus in the beautiful Hollywood Hills. Billboard and LDJ seamlessly transform the traditional awards and after-party formula into one that makes an impact. The agenda emphasizes a departure from the mass-market marketing approach, opting instead for more specific artist adjacency.

LDJ helped Billboard manage sponsorships, challenging traditional partnership formats to create a distinctive and artist-centric experience. LDJ lead all creative ideation, design, and implementation, provided all technical and production elements and provided logistics, planning, and execution staffing.