CASE STUDY
billboard
LDJ worked with sister company Billboard to launch, "#BillboardNo1s Party," held in partnership with Lexus in the beautiful Hollywood Hills. Billboard and LDJ seamlessly transform the traditional awards and after-party formula into one that makes an impact. The agenda emphasizes a departure from the mass-market marketing approach, opting instead for more specific artist adjacency. LDJ helped Billboard manage sponsorships, challenging traditional partnership formats to create a distinctive and artist-centric experience.
LDJ lead all creative ideation, design, and implementation, provided all technical and production elements and provided logistics, planning, and execution staffing.
Capabilities
(i) Creative Conceptualization
(ii) Stage and AV Design
(iii) Project Management
(iv) Logistics and Event Management
